Privacy Policy

Last Updated: 28 November 2025

1. Introduction

Welcome to Analogue Outlaw. We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website analogueoutlaw.com and make purchases from our shop.

This policy applies to all information collected through our website and any related services, sales, marketing, or events.

Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site.

2. Information We Collect

2.1 Personal Information You Provide to Us

We collect personal information that you voluntarily provide to us when you:

Register on the website.
Place an order.
Subscribe to our newsletter.
Contact us.

This information may include:

Identity Data: Name, username, title.
Contact Data: Billing address, delivery address, email address, telephone number.
Financial Data: Payment card details (processed securely through our payment processors).
Transaction Data: Details about payments and orders you have made.
Marketing and Communications Data: Your preferences in receiving marketing from us and your communication preferences.

2.2 Information Automatically Collected

When you visit our website, we automatically collect certain information about your device, including:

Technical Data: IP address, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform.
Usage Data: Information about how you use our website, products and services.
Cookies and Similar Technologies: We use cookies and similar tracking technologies to track activity on our website. See our Cookie Policy below for more details.

3. How We Use Your Information

We use your personal information for the following purposes:

3.1 To Fulfil Orders and Provide Services

Process and deliver your orders.
Manage payments, fees, and charges.
Collect and recover money owed to us.
Send you service-related communications.

3.2 To Manage Our Relationship with You

Notify you about changes to our terms or privacy policy.
Respond to your enquiries and requests.
Provide customer support.
Ask you to leave a review or take a survey.

3.3 To Improve Our Business

Administer and protect our business and website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting).
Deliver relevant website content and advertisements to you.
Use data analytics to improve our website, products/services, marketing, customer relationships and experiences.

3.4 Marketing Communications (with your consent)

Send you marketing communications about products or services we think may interest you.
You can opt out of marketing communications at any time.

4. Legal Basis for Processing (UK GDPR)

We will only use your personal information when the law allows us to. Most commonly, we will use your personal information in the following circumstances:

Performance of Contract: Where we need to perform the contract we are about to enter into or have entered into with you.
Legitimate Interests: Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.
Legal Obligation: Where we need to comply with a legal obligation.
Consent: Where you have given us specific consent to use your information in a certain way.

5. Sharing Your Information

We may share your personal information with the following parties:

5.1 Service Providers

Wix.com Ltd: Our website hosting and platform provider.
Wix Payments: Our payment processing service.
PayPal, Apple Pay and Google Pay: Payment methods processed through their respective secure systems.
Delivery and courier services.
Marketing and advertising service providers.
IT and system administration service providers.

5.2 Legal Requirements

We may disclose your information where we are legally required to do so to comply with applicable law, governmental requests, a judicial proceeding, court order, or legal process.

5.3 Business Transfers

In connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.

6. International Transfers

Your information may be transferred to, and maintained on, servers located outside of the UK, including in countries that may not have data protection laws equivalent to those in the UK. When we transfer your personal information outside the UK, we ensure appropriate safeguards are in place, such as:

Standard Contractual Clauses approved by the UK authorities.
Transfers to countries with adequacy decisions.
The service provider is certified under an approved certification mechanism.

Wix.com stores data on servers in multiple locations, and they maintain appropriate safeguards for international data transfers.

7. Data Security

We have implemented appropriate technical and organisational security measures designed to protect the security of your personal information. However, please note that no electronic transmission over the internet or information storage technology can be guaranteed to be 100% secure.

Payment information is encrypted during transmission using Secure Socket Layer (SSL) technology and is processed by our PCI DSS-compliant payment processors (Wix Payments, PayPal, Apple Pay, and Google Pay). We do not store your complete payment card details on our servers.

8. Data Retention

We will only retain your personal information for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

Typical retention periods:

Order information: 7 years (for tax and accounting purposes).
Marketing data: Until you unsubscribe or request deletion.
Website analytics: 26 months.

9. Your Data Protection Rights

Under UK data protection law, you have the following rights:

Right to Access: You can request copies of your personal information.
Right to Rectification: You can request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
Right to Erasure: You can request that we erase your personal information, under certain conditions.
Right to Restrict Processing: You can request that we restrict the processing of your personal information, under certain conditions.
Right to Object to Processing: You can object to our processing of your personal information, under certain conditions.
Right to Data Portability: You can request that we transfer the data that we have collected to another organisation, or directly to you, under certain conditions.
Right to Withdraw Consent: Where we are relying on consent to process your personal data, you have the right to withdraw your consent at any time.

To exercise any of these rights, please contact us using the details in Section 13.

10. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track activity on our website and store certain information. Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website. They are widely used to make websites work more efficiently and provide information to the website owners. Cookies allow the Site to recognise your device and store some information about your preferences or past actions, making your next visit easier and the Site more useful to you. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our website.

Types of cookies we use:

Essential Cookies: These cookies are essential for the operation of our Site. You cannot refuse these cookies if you want to use our Site. They enable core functionality such as security, network management, and accessibility. Without these cookies, services you have asked for (like adding items to your shopping basket or processing payments) cannot be provided. Examples:
- Session cookies that keep you logged in.
- Shopping basket/cart cookies.
- Security cookies to authenticate users and prevent fraudulent use.
- Legal Basis: These cookies are necessary for the performance of a contract with you (processing your order) or to comply with a legal obligation.
Performance Cookies: These cookies collect information about how visitors use our Site, such as which pages are visited most often and whether visitors receive error messages. These cookies don't collect information that identifies individual visitors. All information collected is aggregated and anonymous. Examples include Google Analytics cookies and Wix Analytics cookies. What they track:
- Pages visited.
- Time spent on the Site.
- How you arrived at our Site.
- What you clicked on.
Functionality Cookies: These cookies allow our Site to remember choices you make (such as your language or the region you are in) and provide enhanced, more personalised features. Examples:
- Remembering your preferences.
- Recalling items you've viewed.
- Language preferences.
- Font size and display preferences.
Targeting/Advertising Cookies: These cookies are used to deliver advertisements that are more relevant to you and your interests. They are also used to limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns. Examples include Facebook Pixel, Google Ads cookies, Retargeting cookies. What they do:
- Track your browsing across different websites.
- Build a profile of your interests.
- Show you relevant advertisements.
- Measure advertising campaign effectiveness.

Our Site is built on the Wix platform, which uses various cookies to ensure the Site functions properly, including the following strictly necessary cookies:

svSession, which identifies visitors and tracks session. It's duration is 2 years.
hs, a security cookie, in duration for the session.
XSRF-TOKEN, a security and user authentication cookie, in duration for the session.
smSession, which identifies logged-in site members. It's duration is 2 years.

The Site also uses Google Analytics cookies, including:

_ga, which distinguishes users. It's duration is 2 years.
_gid, which distinguishes users and has a duration of 24 hours.
_gat, which throttles request rate and has a duration of 1 minute.

Our payment processors may set cookies to securely process transactions, prevent fraud and remember payment preferences. These are typically session cookies that expire when you close your browser.

Some cookies on our Site are set by third-party services, which we use to analyse website usage, process payments and deliver relevant advertising. Third party cookies which may be on our Site include Wix.com Ltd, Google Analytics and payment processors. These third parties have their own privacy policies, which we have no control of. We recommend reviewing their published policies.

Session cookies are temporary cookies that expire when you close your browser. Persistent cookies remain on your device for a set period or until you delete them. They are activated each time you visit the Site.

Manage your preferences through our cookie consent tool or use your browser settings to accept or refuse cookies. Each browser is different, so check your browser's help menu to learn how to change your cookies preference. Please note that if you choose to disable cookies, some features of our Site may not function properly and you may not be able to complete purchases.

Some browsers include a do not track (DNT) feature that signals to websites that you do not want to be tracked. Currently, there is no infudtty standard for how to respond to DNT signals. At present, our Site does not respond to DNT browser signals.

11. Third-Party Websites

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these third-party sites. We encourage you to read the privacy policies of any third-party sites you visit.

12. Children's Privacy

Our website is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us.

13. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us by email: speak@analogueoutlaw.com.

14. Complaints

You have the right to make a complaint at any time to the Information Commissioner's Office (ICO), the UK supervisory authority for data protection issues:

Information Commissioner's Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF

Helpline: 0303 123 1113
Website: www.ico.org.uk

15. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. We encourage you to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.